SEO Service in Pennsylvania
What is Search Engine Optimization?
Search engine optimization (SEO) is the scientific art of writing web site copy that ranks highly in the search engines. Good SEO contributes to higher search engine rankings and website popularity.
At PA Internet Marketing we examine the keyword combinations that search engine users enter to find websites in a given market. Our copywriters then use the highest ranking phrases in combination with persuasive advertising copy to highlight key features of your business and sell the experience. Our goal is to provide great SEO that results in conversions.
Search Engine Optimization Strategy at PA Internet Marketing
- Benchmark client’s current ranking
- Analyze industry competition
- Research keyword phrases
- Website analysis for optimization and visitor usability
- Website content development and review (with the business owner)
- Resubmission of site to major search engines
- Current web traffic analysis
- Monthly metrics reports for your progress
Using Keyword Phrases
Keyword phrases are found in website titles, headings, meta keywords, meta descriptions, links, anchor text, bold print, and image alt tags.
To optimize copy, we focus on up to 3 keyword phrases per page relating to the page’s purpose. To sell the purpose each page should have a call to action, whether it is a sign up, phone call, or even a click to the next page.
Click here for a customized Search Engine Optimization (SEO) plan and Search Engine Optimization pricing.
